LANCÔME
Agency
Downtown Paris
Creative Direction
Downtown Paris
Production
Posthuman / Downtown Paris
CGI & VFX
Posthuman
Year
2024-2025
We teamed up with Lancôme and production house Downtown Paris on a series of CGI campaigns for the Absolue line, featuring L’Extrait Serum, The Eye Cream and The Fluid Foundation. Through refined material studies, fluid motion and intricate product imagery, each world captures the sensorial quality, craftsmanship and signature golden aesthetic of Absolue.






